The Information Mapping format: a proven content standard

 "That’s Information Mapping. I can tell by the lines, labels and white space.” Most people recognize a Mapped document right away, thanks to its characteristic format. This leads some to believe that the Method is simply a format, although the format is really just “the tip of the iceberg.” If you’re a Mapper, you know the Method’s greatest value is its systematic, research-based approach to information analysis and organization.

But don’t downplay the Information Mapping format—after all, it’s a content standard used by organizations worldwide. In dozens of research studies content arranged using the Information Mapping format has been proven to be easier to comprehend than the “before” version.

So, what makes this format work so well as a content standard?

Review this article and the list below to discover the features of the Information Mapping format that make it such an effective content standard.

•  Content is modularized, presented in compact chunks.
• Each chunk of information has a label that clearly describes its contents. The labels are set off from the text, on the left side of the page or screen, for quick and easy scanning.
• Lines and white space separate different units of information.
• Bullets draw attention to important content.
• Tables are used where appropriate to help make information clear and accessible.
• Short lines of text are designed to be read with little eye movement, reducing eye fatigue.

These formatting strategies really work, especially for writers trained in the Information Mapping method. Many independent studies have been done with documents written in this format. Adopting the Information Mapping format as an enterprise-wide content standard can help you improve the quality of your business communications and boost your organization’s operational efficiency.

Our FS Pro™ authoring software enables quick, easy creation of all the elements of the Information Mapping format. See for yourself what it can do for your documents—download it now in 30-day trial mode.